Sep 13

Multiple screens, multiple headaches

As technology giants go head to head armed with increasingly sophisticated consumer devices, they’re in danger of alienating their markets and actually stifling innovation, all through the proliferation of more and more standards.

This was the flavour of NDS’s Multi Platform Perspectives panel discussion on–stand at IBC 2011 yesterday, featuring NDS vice president and chief marketing officer Nigel Smith; Sam Blackman, CEO of Elemental; and Morega president, Philip Poulidis.